{"id":27791,"date":"2026-03-17T09:41:34","date_gmt":"2026-03-17T09:41:34","guid":{"rendered":"https:\/\/insider.thewholesalegroup.co.uk\/?p=27791"},"modified":"2026-03-17T09:41:41","modified_gmt":"2026-03-17T09:41:41","slug":"freshen-up-your-easter-bakes-with-speedwrap-pro-sustainable-baking-parchment","status":"publish","type":"post","link":"https:\/\/insider.thewholesalegroup.co.uk\/articles\/brands\/freshen-up-your-easter-bakes-with-speedwrap-pro-sustainable-baking-parchment\/","title":{"rendered":"Freshen up your Easter bakes with Speedwrap Pro sustainable baking parchment"},"content":{"rendered":"\n<p>Easter is approaching, and the season of fresh starts and bright flavours will soon be on us. Kitchens everywhere are already prepping their seasonal simnel cakes and hot cross buns, and stocking up on chocolate, butter and spices as they get things ready.<\/p>\n\n\n\n<p>However, while attention at this time of year often falls on what\u2019s <em>on<\/em> the tray, it\u2019s worth sparing a moment to remember what\u2019s <em>underneath<\/em> it. This Easter, why not give your bakes the smoothest start possible with Speedwrap Pro white baking parchment and lift the lid on a smarter, more sustainable solution for all your baking needs?<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">The white parchment advantage<\/h2>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><br>Both brown and white parchments start life the same way. Parchment sheets are typically made from virgin wood fibres, which are vital for any parchment used around food as they\u2019re clean, safe, and avoid any ink or chemical residues from recycled paper. But that is where their paths diverge.<\/p>\n\n\n\n<p>Brown parchment retains more of a natural compound called lignin, otherwise known as the tough binding material that holds wood fibres together in trees. While lignin is great for the forest, it\u2019s less friendly for the paper mill. Higher lignin content means brown parchment is harder to refine, extending production times and increasing energy use. It can even carry a faint \u2018woody\u2019 smell that\u2019s best left out of the bakery.<\/p>\n\n\n\n<p>Speedwrap Pro white parchment, by contrast, is made using a modern bleaching process that removes lignin to create a smoother, cleaner fibre. This makes production faster and less energy-intensive, saving about 20kWh per tonne of parchment manufactured. To put that in perspective, the energy conserved over a year of producing Speedwrap Pro white baking parchment instead of brown saves enough electricity to power the Picadilly Circus billboard for over a month!<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Safe for chefs and the planet<\/h2>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>The word \u2018bleaching\u2019 might raise a few eyebrows, but the process used in modern paper production is a far cry from the chemical-heavy methods of the past. Speedwrap Pro Baking Parchment is made using modern, chlorine-free technology that\u2019s completely food-safe and environmentally responsible. There are no harsh residues left hiding in the fibres \u2013 just clean, strong parchment ready to handle the heat of a professional kitchen.<\/p>\n\n\n\n<p>This resulting bright white appearance has additional benefits too. The vibrant surface makes it easier to spot any impurities or imperfections, meaning catering teams can easily maintain flawless food safety and presentation standards.<\/p>\n\n\n\n<p>Even after use, Speedwrap Pro parchment continues to play its part for the planet. Every sheet is fully biodegradable and compostable, breaking down naturally without leaving behind harmful waste.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">The smart choice for smarter kitchens<\/h2>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>As you roll out your pastry this Easter, remember that white really is a brighter way to bake. Speedwrap Pro Baking Parchment is a kitchen staple that keeps your bakes beautiful, your kitchen running smoothly, and sustainability in full bloom.<\/p>\n\n\n\n<p>Now <em>that\u2019s<\/em> a wrap worth rolling with.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Easter is approaching, and the season of fresh starts and bright flavours will soon be on us. Kitchens everywhere are already prepping their seasonal simnel cakes and hot cross buns, and stocking up on chocolate, butter and spices as they get things ready. However, while attention at this time of year often falls on what\u2019s [&hellip;]<\/p>\n","protected":false},"author":705,"featured_media":27796,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[386,504],"tags":[],"keydate":[],"member-selection":[],"supplier_sponsor":[870],"class_list":["post-27791","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-articles","category-brands","supplier_sponsor-speed-wrap"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Freshen up your Easter bakes with Speedwrap Pro sustainable baking parchment - The Wholesale Group - Chefs&#039; Insider<\/title>\n<meta name=\"description\" content=\"Easter is approaching, and the season of fresh starts and bright flavours will soon be on us. 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