{"id":25263,"date":"2024-10-30T10:13:42","date_gmt":"2024-10-30T10:13:42","guid":{"rendered":"https:\/\/insider.fairwayfoodservice.com\/?p=25263"},"modified":"2025-02-07T14:18:08","modified_gmt":"2025-02-07T14:18:08","slug":"premiumising-the-hot-chocolate-category","status":"publish","type":"post","link":"https:\/\/insider.thewholesalegroup.co.uk\/articles\/brands\/premiumising-the-hot-chocolate-category\/","title":{"rendered":"Premiumising the Hot Chocolate Category"},"content":{"rendered":"\n

Premium hot chocolate is a key item on any hot beverages menu and can generate important sales, particularly during the colder, winter months. With more and more consumers becoming better informed about quality ingredients and their sustainability credentials, operators are advised to make their choices wisely.<\/p>\n\n\n\n

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Hotting up the marketplace<\/h2>\n\n\n\n
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According to Statista, the hot drinks market in the UK is projected to grow by 1.68% (2024-2029) resulting in a market volume of \u00a32.4billion in 2029. Experts claim this upward trajectory is being driven by factors such as expanding consumption in emerging markets, the demand for premium and speciality products, and the evolving preferences of the younger generation.<\/p>\n\n\n\n

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Melt into the moment<\/h2>\n\n\n\n
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Research by Mintel reveals that 39% of coffee drinkers are trying to reduce their caffeine consumption, which, in part, is driving a growth in popularity for hot chocolate. The UK hot chocolate market alone is worth a staggering \u00a3132million and there has been a definite shift towards versions containing less sugar, along with those made from single origin cocoa.<\/p>\n\n\n\n

Mintel\u2019s report states: \u201cThe better-for-you space holds untapped potential in the hot chocolate segment, with interest in variants with added health benefits. Protein stands out as an area to explore in mainstream hot chocolate, given plentiful recipes online and the prevalence of high-protein chocolate drinks.<\/p>\n\n\n\n

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Luxe lines<\/h2>\n\n\n\n
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Leading the march on luxury hot chocolate is Knoops, which is sweeping the nation with its dedicated collection of hot chocolate cafes. Knoops is meeting growing demand for super-strength cocoa offering an impressive menu of more than 20 drinks with varying chocolate content, along with interesting and appealing additions such as star anise, turmeric, Szechuan pepper and rosemary.<\/p>\n\n\n\n

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Silky smooth single origin<\/h2>\n\n\n\n
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For operators looking for a quality single-origin hot chocolate, the deZaan brand offers a premium product. The cocoa powder specialists launched its hot chocolate last year, crafted from 100% single origin cocoa from Ghana, and combining roasted cocoa, vanilla and caramel notes with a velvety chocolate finish. The 2kg bag makes 12 litres of hot chocolate, and is free from preservatives and artificial flavours.<\/p>\n\n\n\n

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Vegan options<\/h2>\n\n\n\n
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The deZaan hot chocolate provides a high quality, versatile solution, which can be used with both dairy and plant-based milks, making it an ideal solution for vegans.<\/p>\n\n\n\n

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Contact your local representative for more information.<\/strong><\/p>\n\n\n\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

Premium hot chocolate is a key item on any hot beverages menu and can generate important sales, particularly during the colder, winter months. <\/p>\n","protected":false},"author":705,"featured_media":25701,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[386,504,593,592,526,596],"tags":[],"keydate":[],"member-selection":[],"supplier_sponsor":[801],"class_list":["post-25263","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-articles","category-brands","category-sectors-cafe","category-sectors-hotelshospitality","category-products","category-sectors-restaurantspubs","supplier_sponsor-sponsored-henley-bridge"],"yoast_head":"\nPremiumising the Hot Chocolate Category - The Wholesale Group - Chefs' Insider<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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